# Customer rules: tags and logged-in buyers

ShipRule · Build rules · Updated October 10, 2026

> Show different delivery methods to wholesale, VIP or guest buyers with customer tag and logged-in conditions, and learn how guests are matched.

Customer conditions look at the buyer’s customer account. Use them to give wholesale customers a freight-only checkout, offer an extra method to VIPs, or treat guests differently from signed-in customers.

Both customer conditions are included on the **Growth** plan and up.

| Condition | Comparisons | Value |
|---|---|---|
| **Customer tags** | includes any of, includes none of | One or more tags |
| **Customer is logged in** | is | **Yes** or **No** |

## Customer tags

Customer tags are the tags on the customer’s account in Shopify (**Customers** → a customer → **Tags**). In the rule, type a tag and press Enter; add several to match any of them.

- **includes any of** — the buyer is logged in and has at least one of the tags.
- **includes none of** — the buyer has none of the tags. Guests have no tags, so this matches every guest too.

Tags only work when the buyer signed in to a customer account before checkout. A buyer who checks out as a guest isn’t matched to their account’s tags.

## Customer is logged in

**Customer is logged in is Yes** matches buyers who signed in to a customer account before checkout. **is No** matches guests.

## Examples

| Goal | Conditions | Action |
|---|---|---|
| Wholesale customers get freight only | *Customer tags includes any of wholesale* | Show only methods whose name contains *Freight* |
| Keep a method for signed-in customers | *Customer is logged in is No* | Hide methods whose name contains *Members* |
| VIPs keep express on small orders | *Cart subtotal is less than 50* and *Customer tags includes none of vip* | Hide methods whose name contains *Express* |

The wholesale rule is a ready-made template; see [Rule templates](https://help.fleekapps.com/shiprule/templates/).

> **Tip:** To try a customer rule on yourself first, give your own customer account a tag that no one else has, use it in the rule, and check out while signed in. Remove the condition, or change the tag, when you’re happy with the result.

## Combine with other conditions

Customer conditions work with every other condition. In the VIP example, both conditions must match (**Match: all conditions**), so VIP customers never lose express. On the Pro plan, [condition groups](https://help.fleekapps.com/shiprule/conditions/#condition-groups) let you write rules such as *(subtotal under 50 and not VIP) or shipping to Alaska*.

## Limits and privacy

- Across all rules that are on, you can use up to 100 different customer tags. If you go over, ShipRule asks you to remove some or combine rules.
- Customer tags are matched inside Shopify’s checkout: the rule only gets a yes or no for each tag in your rules. ShipRule doesn’t receive or store customer names, emails or addresses. See [Privacy and data](https://help.fleekapps.com/shiprule/privacy-and-data/).

## Related

- [Conditions](https://help.fleekapps.com/shiprule/conditions/)
- [Location rules](https://help.fleekapps.com/shiprule/location-rules/)

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Source: https://help.fleekapps.com/shiprule/customer-rules/